HD-DVD! I barely remembered that it was ever a thing! It was Betamax to Blu-Ray’s VHS. I remember you could buy an external HD-DVD drive for the Xbox 360. I’m sure they sold a ton of those.
Or there was DIVX. It was an alternative to DVDs. The discs cost a lot less, but they only worked for 48 hours. If you wanted to watch the movie again after that, you had to pay more money. You were essentially buying the right to rent the movie in the future. Surprisingly, that didn’t work out.
In other news, there’s a 4K-disc player out. I don’t suggest buying one just yet.
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